Gartner Research

Leveraging Digital Strategies for Life Science R&D and Commercial Impact Primer for 2017

Published: 02 February 2017

ID: G00318587

Analyst(s): Stephen Davies, Michael Shanler

Summary

Life science CIOs are struggling to harvest results from digital business initiatives. CIOs must elevate their digital leadership performance to deliver measurable results — from research through clinical trials to commercial success.

Table Of Contents

Scope

Analysis

  • Top Challenges and How Gartner Can Help
    • How can life science CIOs deliver strategic leadership, vision and execution for the digital enterprise, oversee bimodal styles, and address outward-facing opportunities, risks and ambiguities?
    • How can R&D IT leaders accelerate new product development through external collaboration, optimized innovation, deep analytics and digital technology?
    • How can life science sales and marketing IT leaders deploy digital channels, CRM systems, analytics solutions and revenue management platforms to optimize engagement with their customers?

Related Priorities

  • Suggested First Steps
  • Essential Reading
  • Tools and Toolkits

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