Gartner Research

Market Insight: Excel at the Top Five Client Priorities for Testing Service Provider Selection

Published: 30 January 2017

ID: G00321317

Analyst(s): Susanne Matson


Technology business unit leaders responsible for application testing service practices can better target clients and win deals by delivering best-in-class performance in five key client priorities.

Table Of Contents


  • Value for Money Correlates to Client Satisfaction
  • While Foundational Selection Criteria Remain, Providers Need to Serve Clients Along an Increasingly Complex Set of Demands
  • Providers Must Remain High Performers in How They Work With Clients, Even as Testing Demands Change
  • Clear Definition of Innovation That Is Aligned With the Client's Vision and Desired Outcomes Is Needed
  • Providers Must Showcase New Technology Capabilities as Provider Choice Is Increasing for Clients in Niche New Technology Areas
  • Providers Must Customize Value Proposition as Business Outcomes Vary for Each Client

Background and Context

The Impact


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