Digital transformation is underway and retailers' digital efforts are overwhelmingly focused on customer experience. Retail CIOs can use this 2017 Gartner CIO Survey analysis to compare their organizations and evaluate their digital business readiness.
- Retailers' High Expectations for Digital Initiatives Depend on Addressing Lack of Skills, Funding and Leadership
- Customer Engagement Is Where Retailers Expect to Get the Most Benefit From Digital
- Most Retailers (88%) Believe Advanced Analytics Will Change Their Organizations Over the Next Five Years
- Retail IT Is Focused on Delivering Innovation and Digital Transformation Over IT Cost Optimization
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