Gartner Research

How to Make the Most of a 'Pointless' Blockchain Project

Published: 15 February 2017

ID: G00315764

Analyst(s): Ray Valdes, David Furlonger


Many enterprises undertake blockchain projects that are poorly conceived, misaligned with business requirements and poorly supported by current blockchain technology. But it's still possible for CIOs to derive some value from these projects, as this document shows.

Table Of Contents


  • The "Blockchain Imperative"
  • The Multiple Meanings of "Blockchain" Cause Confusion
    • Sense 1. "Blockchain" as Bitcoin Blockchain Technology
    • Sense 2. "Blockchain" as the Distributed Ledger or Data Management Mechanism of Metacoin Platforms Intended to Challenge the Bitcoin Blockchain
    • Sense 3. "Blockchain Washing"
    • Sense 4. "Blockchain" as "Magic Middleware"
  • Confusion Jeopardizes Project Outcomes
  • Start Salvaging Value by Analyzing Value
  • Seven Strategies for Salvaging Value
  • Conclusion

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