Gartner Research

Develop a Business Manifesto for Retail Digital Workplace Success

Published: 27 February 2017

ID: G00323608

Analyst(s): Matthew Cain , Kelsie Marian


The principles and goals of a retail digital workplace must be written in everyday language, reflecting the culture and values of the retail business, while offering measurable guidance to employees and store managers for workforce development. CIOs should create a digital workplace manifesto.

Table Of Contents
  • Introduction


  • Create a Digital Workplace Manifesto for the Retail Business
  • Use the Manifesto to Demonstrate the Digital Workplace Initiative's Business Benefits to Retail Leadership
  • Make the Retail Digital Workplace Manifesto Part of an Organizational Change Program
  • Appendix: Sample Manifesto Statements and Retailer Examples

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