How does a Gartner Magic Quadrant work?
A Magic Quadrant is a tool that provides a graphical competitive positioning of technology providers to help you make smart investment decisions. Thanks to a uniform set of evaluation criteria, a Magic Quadrant provides a view of the four types of technology providers in any given field:
Leaders execute well against their current vision for changing market rules, but do not yet execute well.
Visionaries understand where the market is going or have a vision for changing market rules, but do not yet execute well.
Niche Players focus successfully on a small segment, or are unfocused and do not out-innovate or outperform others.
Challengers execute well today or may dominate a large segment, but do not demonstrate an understanding of market direction.