Gartner Research

Which Technologies Marketers Need to Know Today to Deliver a Great Customer Experience Tomorrow

Published: 28 April 2017

ID: G00327989

Analyst(s): Augie Ray


Marketing leaders must recognize how coming changes to technology, consumer behavior and marketing capabilities will help or hinder brands' abilities to build customer satisfaction, loyalty, advocacy, awareness and acquisition. Use this report to prepare for the future of customer experience.

Table Of Contents


Research Highlights

  • The Future of Marketing Technology Expands Brand Capabilities

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