Gartner Research

Critical Capabilities for Digital Commerce

Published: 24 April 2017

ID: G00312924

Analyst(s): Penny Gillespie , Sandy Shen , Jason Daigler , Yanna Dharmasthira, Mike Lowndes , Chris Fletcher


Agility, customer experience and headless commerce are key features in the next wave of digital commerce platforms, as application leaders guiding B2C, B2B and B2B2C organizations try to keep pace with the digital economy.

Table Of Contents

What You Need to Know


  • Critical Capabilities Use-Case Graphics
  • Vendors
    • Aptos
    • Apttus
    • CloudCraze
    • Digital River
    • Elastic Path
    • Episerver
    • IBM
    • Insite Software
    • Intershop
    • Kibo
    • Kooomo
    • Magento
    • NetSuite
    • Oracle (Commerce)
    • Oracle (Commerce Cloud)
    • Salesforce
    • SAP Hybris
    • Sitecore
    • Unilog
    • VTEX
  • Context
  • Product/Service Class Definition
  • Critical Capabilities Definition
    • Agility
    • Customer Experience
    • Time to Productivity
    • Embedded Commerce
    • Globalization
    • Total Cost of Ownership
    • Ecosystem
    • Vertical Industry Support
    • Scale and Complexity
    • Interoperability
  • Use Cases
    • Global and Enterprise
    • Digital Business
    • B2C
    • B2B
    • Midsize Business
  • Vendors Added and Dropped
    • Added
    • Dropped

Inclusion Criteria

  • Critical Capabilities Rating

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