Gartner Research

Champion Event Thinking to Excel at Digital Business

Published: 30 May 2017

ID: G00322948

Analyst(s): Yefim Natis


A key distinction of a digital business is that it's event-centric, which means it's always sensing and always ready. Application leaders guiding a digital transformation initiative must make "event thinking" the technical, organizational and cultural foundation of their strategy.

Table Of Contents


  • Business Events and Business Moments
  • Real-Time Responsiveness
  • Context-Sensitive Decision Making
  • Agile Business Innovation
  • Adaptive Scalability
  • Event Thinking
  • A Word of Caution

Research Highlights

  • Digital Business Leadership
  • Digital Business Implementation Practices
  • Digital Business Technology

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