Gartner Research

Market Share Alert: Preliminary, Mobile Phones, Worldwide, 2Q17

Published: 11 July 2017

ID: G00337719

Analyst(s): Anshul Gupta

Summary

Ahead of the expected 3Q17 launch of the next iPhone, growing demand for midprice 4G smartphones in emerging markets drove slight growth in worldwide unit sales in 2Q17. Technology product management leaders should focus on bringing differentiated midprice smartphones to gain market share in 2017.

Table Of Contents

What You Need to Know

Findings: Top-Line Results

Gartner Recommended Reading

©2020 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. and its affiliates. This publication may not be reproduced or distributed in any form without Gartner’s prior written permission. It consists of the opinions of Gartner’s research organization, which should not be construed as statements of fact. While the information contained in this publication has been obtained from sources believed to be reliable, Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner research may address legal and financial issues, Gartner does not provide legal or investment advice and its research should not be construed or used as such. Your access and use of this publication are governed by Gartner’s Usage Policy. Gartner prides itself on its reputation for independence and objectivity. Its research is produced independently by its research organization without input or influence from any third party. For further information, see Guiding Principles on Independence and Objectivity.

Already have a Gartner Account?

Purchase this Document

To purchase this document, you will need to register or sign in above

Become a client

Learn how to access this content as a Gartner client.