Gartner Research

Ignition Guide to Creating a Change Communication Plan

Published: 14 December 2015

ID: G00339018

Analyst(s): CIO Research Team

Summary

This guide will help you identify the employee behaviors that are needed to support a change and plan change communications that help employees adapt to change.

Table Of Contents

Overview

Steps

Step 1 of 6: Outline the Communication Planning Process

Project Objectives

Roles and Responsibilities

Before You Start

Common Pitfalls and Keys to Success

Step 2 of 6: Establish Target Change Outcomes and Behaviors

Tasks

How to Set Up for Success

Step 3 of 6: Understand Employee Limitations and Capability to Change

Tasks

How to Set Up for Success

Step 4 of 6: Determine Communication Objectives and Channels

Tasks

How to Set Up for Success

Step 5 of 6: Establish a User Feedback Loop

Tasks

How to Set Up for Success

Step 6 of 6: Monitor and Iterate Change Communications

Review Your Performance

Keys to Continued Success

©2020 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. and its affiliates. This publication may not be reproduced or distributed in any form without Gartner’s prior written permission. It consists of the opinions of Gartner’s research organization, which should not be construed as statements of fact. While the information contained in this publication has been obtained from sources believed to be reliable, Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner research may address legal and financial issues, Gartner does not provide legal or investment advice and its research should not be construed or used as such. Your access and use of this publication are governed by Gartner’s Usage Policy. Gartner prides itself on its reputation for independence and objectivity. Its research is produced independently by its research organization without input or influence from any third party. For further information, see Guiding Principles on Independence and Objectivity.

Already have a Gartner Account?

Become a client

Learn how to access this content as a Gartner client.