Gartner Research

Infographic: The Four Sponsor Temperaments

Published: 17 September 2015

ID: G00339462

Analyst(s): PMO Research Team


PMO leaders rank sponsor decision delays as the number one barrier to overall project speed. Project managers need to adopt specific engagement strategies for different sponsor types in order to drive sponsor decisions. Sponsors fall into one of four temperaments—each based on deeply ingrained project preferences that rarely change. This infographic will help you easily identify which type of sponsor you’re working with and provide a corresponding engagement strategy to promote effective sponsor decision making.

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