Gartner Research

From Big Data to Better Decisions

Published: 09 May 2013

ID: G00339362

Analyst(s): Chief Data and Analytics Officer Research Team


Good fact-based decisions are made by ‘Informed Skeptics’ – those who effectively balance judgment and data analysis, possess strong analytic skills, and listen to others' opinions about analysis but are willing to dissent. However, less than 40% employees possess these capabilities. This study provides a collection of tactics used by heads of Finance, Marketing, and R&D to foster Informed Skepticism and improve personal and staff capability to make better decisions.

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