Gartner Research

Create Roadmaps That Support Decision Making and Communicate Strategy Effectively

Published: 26 July 2017

ID: G00336402

Analyst(s): James McGovern


EA and technology innovation leaders must create roadmaps that communicate strategy and inform better decisions for business and IT. These roadmaps must have the right granularity and planning horizon, and must connect strategy with implementation to ensure that desired outcomes are achieved.

Table Of Contents
  • Key Challenges



  • Use Simple, Clear Graphical Formats to Engage Stakeholders and Guide Change Efforts
  • Leverage Roadmaps to Integrate Change Efforts and Implement Strategy
  • Thoroughly Review Roadmaps to Assess the Impact of Disruptions on Business Outcomes and the Desired Future State
  • Consider Alternative Methods to Visualize Roadmaps in Order to Convey Emotion
  • Use Heat Maps to Visualize Strategy in Order to Expose Additional Influencing Factors

Case Study

  • Marketing Makes the Difference

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