Gartner Research

Competitive Landscape: Semiconductor Distributors, China

Published: 01 August 2017

ID: G00331307

Analyst(s): Masatsune Yamaji , Roger Sheng


The excess of chip distributors and brokers in China causes confusion and inefficiency in business development. Technology product marketing leaders at semiconductor vendors must reorganize the channel partners or risk losing Chinese market share and the ability to negotiate a winning sales channel.

Table Of Contents


  • Competitive Situation and Trends
    • There Are Too Many Distributors in China
    • Customer Risk Assessment Is an Important Role for Distributors in China
    • Selection of Distribution Partners Will Continue Through 2021
  • Market Players
  • The Future of Competition
  • Competitive Profiles
    • Arrow Electronics
    • Avnet
    • Cogobuy Group
    • Edom Technology
    • Macnica Fuji Electronics Holdings
    • Supreme Electronics
    • WPG Holdings
    • WT Microelectronics
  • References and Methodology

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