Gartner Research

Ignition Guide to Creating an Annual Strategic Research Agenda

Published: 21 September 2015

ID: G00341164

Analyst(s): Market Insights and Analytics Research Team


This guide includes documents that will help you identify the strategic information needs of your organization, and create an annual research agenda that focuses on the highest-value projects, while filtering out those that don’t merit any resources.

Table Of Contents



Step 1 of 5: Plan to Create the Annual Strategic Research Agenda

Project Objectives

Roles and Responsibilities

Before You Start

Common Pitfalls and Keys to Success

Step 2 of 5: Identify Knowledge Gaps in the Organization


How to Set Up for Success

Step 3 of 5: Select Projects for Inclusion in the Annual Agenda, and Institutionalize the Process for Handling Ad Hoc Requests


How to Set Up for Success

Step 4 of 5: Create and Communicate the Research Plan


How to Set Up for Success

Step 5 of 5: Monitor the Annual Strategic Research Agenda

Review Your Performance

Keys to Continued Success

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