Gartner Research

Building a Charter for Retail Demand-Planning Organizations: Answers to Retailers' Common Questions — Part 1

Published: 16 August 2017

ID: G00328389

Analyst(s): Mike Griswold


Improving demand-planning capabilities is a top priority for many retailers, yet many organizations lack answers to key fundamental questions. This is Part 1 of a two-part research series that provides supply chain leaders answers to the most common retail demand-planning questions.

Table Of Contents


  • Who Should Own the Demand-Planning Process?
  • How Big Should Our Planning Team Be?
  • Which Should I Do First — Demand Planning or MIOE/S&OP?

Gartner Recommended Reading

©2021 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. and its affiliates. This publication may not be reproduced or distributed in any form without Gartner’s prior written permission. It consists of the opinions of Gartner’s research organization, which should not be construed as statements of fact. While the information contained in this publication has been obtained from sources believed to be reliable, Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner research may address legal and financial issues, Gartner does not provide legal or investment advice and its research should not be construed or used as such. Your access and use of this publication are governed by Gartner’s Usage Policy. Gartner prides itself on its reputation for independence and objectivity. Its research is produced independently by its research organization without input or influence from any third party. For further information, see Guiding Principles on Independence and Objectivity.

Already have a Gartner Account?

Become a client

Learn how to access this content as a Gartner client.