Published: 22 August 2017
Analyst(s): Jason Daigler , Ilona Hansen
The market for CRM lead management applications grew by 21.4% during 2016, with most interest from B2B companies and those selling B2C goods and services requiring complex buying decisions. We evaluate 15 vendors to help application leaders find the right choice for their marketing and sales teams.
Inclusion and Exclusion Criteria
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