Gartner Research

China Summary Translation: 'SWOT: Alibaba Group, Consumer Online Marketplaces, Worldwide'

Published: 25 August 2017

ID: G00337566

Analyst(s): Adrian Lee


Alibaba continues its rapid expansion of its robust digital commerce foundation in China. Technology strategic planners should exploit Alibaba's logistics and digital payment channels in emerging markets to recruit new merchants and grow cross-border fulfillment capabilities to capture new markets.

Table Of Contents


  • SWOT分析
  • 对阿里巴巴的合作伙伴和/或竞争者的建议

SWOT: Alibaba Group, Consumer Online Marketplaces, Worldwide


  • SWOT Analysis
    • Strengths
    • Weaknesses
    • Opportunities
    • Threats
  • Recommendations for Partners and/or Competitors
  • Implication for Alibaba
  • Company Overview
  • Methodology
  • Definitions

Gartner Recommended Reading

©2021 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. and its affiliates. This publication may not be reproduced or distributed in any form without Gartner’s prior written permission. It consists of the opinions of Gartner’s research organization, which should not be construed as statements of fact. While the information contained in this publication has been obtained from sources believed to be reliable, Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner research may address legal and financial issues, Gartner does not provide legal or investment advice and its research should not be construed or used as such. Your access and use of this publication are governed by Gartner’s Usage Policy. Gartner prides itself on its reputation for independence and objectivity. Its research is produced independently by its research organization without input or influence from any third party. For further information, see Guiding Principles on Independence and Objectivity.

Already have a Gartner Account?

Become a client

Learn how to access this content as a Gartner client.