Gartner Research

Enabling Unified Commerce: How to Expand Your Digital Supply Chain Capabilities in Retail

Published: 27 September 2017

ID: G00325242

Analyst(s): Thomas O'Connor

Summary

The line between physical and online shopping is blurring, leading retailers to rethink their operating models and invest in new digital technologies. This research identifies what this trend means for chief supply chain officers and sets out three key steps necessary to build digital capabilities.

Table Of Contents
  • Key Challenges

Introduction

Analysis

  • Identify a Shortlist of Emerging Digital Technologies to Explore and Potentially Invest In
  • Where Retailers Are Investing and Plan to Invest Over the Next Two Years
  • Build an Effective Business Case for Digital Supply Chain Investment

Appendix

Gartner Recommended Reading

©2020 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. and its affiliates. This publication may not be reproduced or distributed in any form without Gartner’s prior written permission. It consists of the opinions of Gartner’s research organization, which should not be construed as statements of fact. While the information contained in this publication has been obtained from sources believed to be reliable, Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner research may address legal and financial issues, Gartner does not provide legal or investment advice and its research should not be construed or used as such. Your access and use of this publication are governed by Gartner’s Usage Policy. Gartner prides itself on its reputation for independence and objectivity. Its research is produced independently by its research organization without input or influence from any third party. For further information, see Guiding Principles on Independence and Objectivity.

Already have a Gartner Account?

Become a client

Learn how to access this content as a Gartner client.