Gartner Research

Market Insight: A User-Driven Segmentation for Deploying Artificial Intelligence Solutions

Published: 16 October 2017

ID: G00338732

Analyst(s): Anthony Mullen , Ranjit Atwal


People want to consume new technology and information more easily. Technology product management leaders at technology vendors must focus on finding AI solutions that will automate easy tasks, make predictable tasks more frictionless, and provide support on complicated decisions and one-off tasks.

Table Of Contents



  • User-Driven AI Segmentation
    • AI Capabilities That Support the User Experience

The Impact

  • Map AI Solutions Over User Activities

Background and Context

  • Match User Segmentation to AI Technologies
    • Virtual Assistants (Also Known as Chatbots, Virtual Agents, Cognitive Advisors)
    • Decision Support Systems
    • Process Automation
    • Robotics


Gartner Recommended Reading

©2021 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. and its affiliates. This publication may not be reproduced or distributed in any form without Gartner’s prior written permission. It consists of the opinions of Gartner’s research organization, which should not be construed as statements of fact. While the information contained in this publication has been obtained from sources believed to be reliable, Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner research may address legal and financial issues, Gartner does not provide legal or investment advice and its research should not be construed or used as such. Your access and use of this publication are governed by Gartner’s Usage Policy. Gartner prides itself on its reputation for independence and objectivity. Its research is produced independently by its research organization without input or influence from any third party. For further information, see Guiding Principles on Independence and Objectivity.

Already have a Gartner Account?

Purchase this Document

To purchase this document, you will need to register or sign in above

Become a client

Learn how to access this content as a Gartner client.