Gartner Research

Go-to-Market Lessons for IoT Vendors From Four Smart City Projects in Asia/Pacific

Published: 07 November 2017

ID: G00332857

Analyst(s): King-Yew Foong, Tracy Tsai, Adrian Lee, Anshul Gupta

Summary

Smart city projects using IoT solutions in China, India, Singapore and Taiwan demonstrate a path forward to win global contracts. Technology business unit leaders must expand the local ecosystem, align to key stakeholders and deliver secure, interoperable solutions.

Table Of Contents
  • Key Challenges

Introduction

Analysis

  • Different Maturity Levels Do Not Allow for a Standard Go-to-Market Strategy
  • Align IoT Solutions to CIO Objectives
  • Craft Effective Proposals
  • Address CIO Challenges

Case Study

  • Intermediate to Advanced — Singapore
    • Summary
  • Intermediate — China
    • Summary
  • Intermediate — Taiwan
    • Summary
  • Nascent — India
    • Summary

Gartner Recommended Reading

©2020 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. and its affiliates. This publication may not be reproduced or distributed in any form without Gartner’s prior written permission. It consists of the opinions of Gartner’s research organization, which should not be construed as statements of fact. While the information contained in this publication has been obtained from sources believed to be reliable, Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner research may address legal and financial issues, Gartner does not provide legal or investment advice and its research should not be construed or used as such. Your access and use of this publication are governed by Gartner’s Usage Policy. Gartner prides itself on its reputation for independence and objectivity. Its research is produced independently by its research organization without input or influence from any third party. For further information, see Guiding Principles on Independence and Objectivity.

Already have a Gartner Account?

Purchase this Document

To purchase this document, you will need to register or sign in above

Become a client

Learn how to access this content as a Gartner client.