Gartner Research

Selecting the Right IT Product Line to Start With

Published: 11 July 2017

ID: G00347564

Analyst(s): CIO Research Team


In this research, we answer the question "How do companies choose which IT product lines to start with?" Organizations should consider three factors when selecting their initial product lines. The first product lines should deliver clear and obvious business value immediately, be easy to build with minimum business disruption, and adhere to the principles of good IT product line definitions — alignment with business capabilities with a simple, clear description in business language.

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