Gartner Research

Will People or Machines Rule Algorithmic Retailing?

Published: 21 December 2017

ID: G00325418

Analyst(s): Robert Hetu

Summary

Business leaders are understandably overwhelmed by artificial intelligence due to its complexity and disruptive workplace implications. Retail CIOs must take active leadership in setting the course for this critical technology as part of an overall retail digital business strategy.

Table Of Contents

Analysis

  • Algorithms and Artificial Intelligence Are Converging to Transform Retail Headquarters Merchandising and Marketing Operations
  • Intelligent Process Automation Utilizing AI Is Required to Provide Exceptional Customer-Centric Experiences
  • Artificial Intelligence Will Enable Human Creativity That Fuels Innovation and Delights Customers

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