Gartner Research

Leveraging Digital Strategies for Life Science R&D and Commercial Impact Primer for 2018

Published: 20 January 2018

ID: G00343993

Analyst(s): Michael Shanler , Jeff Smith , Mark E. Gilbert , Stephen Davies


Life science organizations' success depends on their ability to adapt and thrive in rapidly evolving technological, scientific and economic conditions. This research helps CIOs identify, prepare for and navigate these dynamics, and align IT strategy and leadership to their digital innovation goals.

Table Of Contents



  • Top Challenges and How Gartner Can Help
    • How can organizations leverage digital technology to address next-generation life science environment challenges and opportunities?
    • How can R&D accelerate new product development through external collaboration, optimized innovation, deep analytics and digital technology?
    • How can life science sales and marketing deploy digital channels, CRM systems, analytics solutions and revenue management platforms to optimize engagement with their customers?

Related Priorities

  • Suggested First Steps
  • Essential Reading
  • Tools and Toolkits

©2019 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. and its affiliates. This publication may not be reproduced or distributed in any form without Gartner’s prior written permission. It consists of the opinions of Gartner’s research organization, which should not be construed as statements of fact. While the information contained in this publication has been obtained from sources believed to be reliable, Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner research may address legal and financial issues, Gartner does not provide legal or investment advice and its research should not be construed or used as such. Your access and use of this publication are governed by Gartner’s Usage Policy. Gartner prides itself on its reputation for independence and objectivity. Its research is produced independently by its research organization without input or influence from any third party. For further information, see Guiding Principles on Independence and Objectivity.

Already have a Gartner Account?

Become a client