Gartner Research

Market Guide for Advanced Retail Space Management Applications

Published: 24 January 2018

ID: G00323937

Analyst(s): Robert Hetu

Summary

Retail CIOs can use this research to better understand how the components of advanced space management solutions that leverage algorithms can address space planning activities to optimize the shrinking physical selling space. They can also find a listing of vendors impacting this technology.

Table Of Contents

Market Definition

Market Description

  • Physical Selling Space Experimentation Requires New Applications That Leverage Algorithms During Space Planning Processes

Market Direction

  • Retailers Continue to Invest in Macrospace and Microspace Planning Applications, but Are Now Emphasizing Optimization as an Investment Area
  • Algorithms Are Combining With Intelligent Automation Services, Reaching Across Merchandising and Supply Chain Processes

Market Analysis

  • Augmented and Virtual Reality Representations of Products, Fixtures and Stores Will Help to Ensure Success of Physical Experimentation

Representative Vendors

Market Recommendations

Gartner Recommended Reading

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