Gartner Research

How Digital Businesses Attract and Retain the Best App Development Talent

Published: 22 January 2018

ID: G00337771

Analyst(s): Adrian Leow , Manjunath Bhat


A key characteristic of a thriving digital business is a workforce of enthusiastic contributors who are highly engaged. Application leaders must contribute to and help evolve their company culture to attract and retain the right development talent in order to build this effective workforce.

Table Of Contents
  • Key Challenges



  • Create a Culture of Innovation and "Intrapreneurship"
  • Allow Developers to Work Across Preassigned Areas of Specialization
  • Hire Candidates That Exemplify Community Mindfulness Over an Individual "Rock Star" Attitude

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