Gartner Research

Report Highlight for Market Insight: Service Offering Differentiation Strategies and Approaches

Published: 08 February 2018

ID: G00352655

Analyst(s): Rob Addy

Summary

Technology product marketing leaders in IT services wanting to differentiate their offerings must develop definite service definitions to underpin multiple differentiation approaches. Enabling sales to deploy content effectively is a critical success factor to even the most mature service lines.

Table Of Contents

Objective

Report Highlight

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