Gartner Research

Video: GoPro Supply Chain Evolution — Regional Postponement Strategy

Published: 01 May 2014

ID: G00353534

Analyst(s): Supply Chain Community Contributors

Summary

By leveraging the expertise of an outsourced partner, GoPro harnessed rapid sales growth. It continues to do what it does best — engineer outstanding high-definition video products. This video details GoPro’s strategic decision to outsource materials sourcing, packaging and multichannel fulfillment.

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