Gartner Research

Market Guide for Partner Relationship Management Applications

Published: 14 February 2018

Summary

Partner relationship management applications are a group of channel technologies that organizations leverage to conduct and improve their partner programs, compliance, revenue, engagement and mutual trust. Application leaders should use this Market Guide to shortlist PRM vendors.

Included In Full Research

  • Structure of This Market Guide
  • Part 1: PRM Vendors Demonstrating End-to-End Management Capabilities
    • Allbound
    • Apttus
    • bpm'online
    • BrandMuscle
    • CallidusCloud
    • Channeltivity
    • channelXperts
    • CRMNEXT
    • E2open
    • Entomo
    • Gorilla Toolz
    • Impartner
    • LogicBay
    • Microsoft
    • Mindmatrix
    • Oracle
    • Pegasystems
    • Salesforce
    • TIE Kinetix
    • Vartopia
    • Vistex
    • Webinfinity
    • Zift Solutions
    • ZINFI Technologies
  • Part 2: PRM Vendors Delivering Point Solutions, Specializing in Dedicated Functionalities in One or More Categories of the Core PRM Areas
    • BrandMaker
    • Conversica
    • Mediafly
    • Successful Channels
    • Tremolo Software

Analyst(s): Ilona Hansen Guneet Bharaj

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