Gartner Research

Report Highlight for Survey Analysis: Balance Privacy Controls to Improve the VPA User Experience

Published: 13 March 2018

ID: G00355243

Analyst(s): Adrian Lee

Summary

Over half of VPA users will agree to trade personal data to improve service accuracy of VPAs, thus aiding AI learning. Technology product management leaders of VPA app vendors should enhance UX by increasing users' trust, balancing privacy controls and providing rapid access via shortcut keys.

Table Of Contents

Objective

Report Highlight

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