Gartner Research

B2B Buyer Intelligence— Marketing to HR Leaders: Improve Customer Understanding to Create Commercial Insight

Published: 25 January 2018

ID: G00356004

Analyst(s): Marketing Research Team


This research draws from our HR practice to explain how most HR leaders think they will achieve their objectives, and how they should change their approach to see greater success.

Table Of Contents

Creating Disruptive Content for HR Organizations

Objective 1: Develop Managers

Objective 2: Improve Recruiting

Objective 3: Engage Employees


Recommended by the Authors

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