Gartner Research

L2 Digital IQ Index: Luxury Hotels 2016

Published: 06 April 2016

ID: G00362382

Analyst(s): L2 Hospitality Team

Summary

OTAs, Google, TripAdvisor and peer-to-peer players are eating away at lux hotel margins by increasing price transparency, exposing inventory and offering alternate accommodations. The 2016 Digital IQ Index: Luxury Hotels benchmarks the digital performance of 55 luxury hotel brands operating globally.

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