Gartner Research

L2 Video: Food U.S. — Mobile Strategies

Published: 11 September 2017

ID: G00361909

Analyst(s): L2 Food & Beverage Team


Mobile devices account for 59% of traffic to food brand sites, yet most brands have yet to optimize their mobile experiences. In this video, L2's William Duffy discusses how winning brands approach their mobile strategies — from search to apps — according to L2's Digital IQ Index: Food U.S. 2017.

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