Gartner Research

L2 Intelligence: Influencers 2017

Published: 28 September 2017

ID: G00362743

Analyst(s): L2 Intelligence Team

Summary

Although influencers are invaluable for brands, there has been a dearth of data to help brands determine strategies to maximize return on investment. L2's Intelligence Report: Influencers evaluates the performance of 1,152 consumer brands across 11 verticals working with more than 5,000 influencers.

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