Gartner Research

Consumer Insight: Eat, Play, Love — Millennial Parents and Travel

Published: 13 February 2018

ID: G00363988

Analyst(s): Iconoculture Research Team


Millennial parents are packing their bags and spreading their wanderlust to their kids. Even as they experience kid-induced sticker shock and claw hard for every scrap of time and money, they prioritize travel as a key part of family life, perhaps even more than in their carefree kid-free past.

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