Gartner Research

Consumer Insight: Choosing My Religion — Millennials Opt for Personalized Spirituality

Published: 16 January 2018

ID: G00363845

Analyst(s): Iconoculture Research Team

Summary

Millennials don't view religion and spirituality as linked. They are not judgmental about the variety of pathways available to tap into spirituality. They see their spiritual practices as providing tangible, holistic benefits as well as deep connections to the natural forces of the world.

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