Gartner Research

Consumer Insight: Health in 2018

Published: 05 September 2017

ID: G00364022

Analyst(s): Iconoculture Research Team

Summary

The U.S. health landscape is a sea of grays. A general aspiration for self-care creates opportunities for hardline health and general wellness brands to provide solutions for the holistic-health consumer. Uncertainty about the future of healthcare provides individual motivation for managing care.

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