CIOs must be able to concisely communicate the reasons for a new service, value or innovation I&T operating model, how the model impacts business stakeholders, and why they should care. We provide guidance for CIOs to enable them to do that based on the 4 P's.
- Keep Communication Concise and Focused on What the Chosen Stakeholders Need to Know, Addressing the 4 P's — the Problem, Promise, Position and Proposal
- Leverage Gartner's I&T Operating Model Framework and Operating Model Patterns as a Foundation for Building the Communication
- Avoid Too Much Detail: Strike a Balance Between Need, Value and What Is Required From the Audience to Successfully Effect the Change
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