Gartner Research

Market Trends: Data Center Infrastructure Suppliers Must Use Broader Capabilities to Fend Off the ODM Threat

Published: 17 May 2018

ID: G00348110

Analyst(s): Naveen Mishra , Scot MacLellan


As emerging low-cost ODM providers begin to encroach upon the enterprise server market, the incumbents will struggle to compete on cost alone. Technology business unit leaders need to transition buyers to more sophisticated offerings and exploit broader capabilities to differentiate.

Table Of Contents


Market Trend

  • Buyer Trend
    • Shift in Buying Power Toward Hyperscale Companies Driven by Unique Needs
    • Enterprises Are Aggressively Evaluating and Adopting New Architectures Such as Integrated Systems and, Especially, HCI Systems
    • Enterprises Focus on Reach, Coupled With Ongoing Support and Services While Procuring Servers
    • Enterprises Continue to Increase Their Public Cloud Spending

Vendors to Watch

  • Foxconn Technology Group
  • Quanta
  • Supermicro
  • Wiwynn

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