Gartner Research

Product Development Primer for 2018

Published: 23 May 2018

ID: G00363610

Analyst(s): Aapo Markkanen


Technology product management leaders are under growing pressure to differentiate their products and improve customer experience, all without compromising the time to market. Succeeding at product development requires design thinking, agile methodologies and skills to collaborate with engineering.

Table Of Contents



  • Top Challenges and How Gartner Can Help
    • How do I differentiate the product to gain competitive advantage?
    • How can I evolve features and functions of my product with service elements and value-added content streams?
    • What are the best practices behind delivering great customer experiences to customers?
    • How can I accelerate the time to market and the time to revenue?

Related Priorities

  • Suggested First Steps
  • Essential Reading

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