Gartner Research

How to Build a Base of Advocates for Supply Chain's Strategy and Success

Published: 18 June 2018

ID: G00355212

Analyst(s): Pam Fitzpatrick


Adopting and executing your supply chain strategy is often dependent on securing support from influential people from different areas of the enterprise. Supply chain leaders should invest effort in cultivating a network of collaborators and supporters of their supply chain strategy.

Table Of Contents
  • Key Challenges


  • How Relationship Management Differs From Change Management
  • When and How to Start


  • Create a List of Your Stakeholders
    • Tips on How to Avoid Overlooking Stakeholders
    • Tips on How to Avoid Including Too Many Stakeholders
  • Assess Your Stakeholders by Engagement, Influence and Stance
    • Engagement
    • Influence and Stance
  • Create a Plan for Cultivating a Base of Influential Supporters
    • Put Your Findings to Action With a Simple Work Plan

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