Gartner Research

Digital IQ Index: Activewear, U.S. 2018

Published: 10 April 2018

ID: G00369789

Analyst(s): L2 Activewear Team


The activewear sector is a bright spot in the lackluster apparel and footwear market. However, growth in the sector is constrained by weak gains in wholesale retail channels. This year's Index features a shakeup of traditional winners and the continued rise of the new guard of women‑focused brands.

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