There are at least eight ways for companies to re-emphasize the value customers already receive and enable them to self-affirm purchase decisions. Examples from each category show a few techniques Customer experience leaders can employ to capitalize on specific product experience opportunities.
8 Ways to Enable Self-Affirmation
Show My Accomplishments
Enable My Exploration
Guide Me to Success
Allow Me to Control My Schedule
Free Up My Time
Let Me Participate in Shared Experiences
Reduce My Momentary Uncertainty
Provide Me With an Added Bonus
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