Gartner Research

Hype Cycle for Mobile Apps and Multiexperience Development, 2018

Published: 07 August 2018

ID: G00338568

Analyst(s): Adrian Leow


Mobile and web development must no longer be siloed in terms of teams, processes or technologies. Guided by this Hype Cycle, application leaders should monitor and adopt new app development technologies and approaches to ensure their multiexperience strategy succeeds.

Table Of Contents


  • What You Need to Know
  • The Hype Cycle
  • The Priority Matrix
  • Off the Hype Cycle
  • On the Rise
    • Conversational Engagement Analytics
    • Microapps
    • Android Instant Apps
    • Multiexperience Development Platform
    • AMP
    • Chatbots
  • At the Peak
    • Conversational User Interfaces
    • Bots
    • Progressive Web Apps
    • Mobile DevOps Tools
    • Virtual Assistants
    • Native Cross-Platform Frameworks
  • Sliding Into the Trough
    • Mobile Marketing Analytics
    • Full Life Cycle API Management
    • UX Tools
    • Augmented Reality
    • Rapid Mobile App Development Tools
    • Mobile App Analytics
  • Climbing the Slope
    • Mobile App Testing Tools
    • Apps
    • Client-Side MVC
  • Appendixes
    • Hype Cycle Phases, Benefit Ratings and Maturity Levels

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