Gartner Research

Use Gartner’s Strategic Tokenization Decision Framework to Boost the Value of Digital Business Ecosystems

Published: 05 September 2018

ID: G00367317

Analyst(s): Christophe Uzureau, David Furlonger, Ali Merji


Digital tokens, including cryptotokens, are becoming the main catalysts to create new markets, monetize new data sources and reinvent industries. CIOs driving digital transformation or exploring blockchain technology need to manage tokens as strategic weapons.

Table Of Contents


  • Gartner Strategic Tokenization Framework
  • Building the Framework
    • The Value Proposition of the Token
    • The Model Driving Token Creation and Access
  • Planning: Industry Token Roadmaps
  • Acting: Token Workflows
    • Explicit Workflows
    • New Revenue Opportunities
  • Conclusion: Tokens Are Now Strategic
  • Next Steps

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