Gartner Research

The Top 10 Myths About Digital Disruption

Published: 27 September 2018

ID: G00368778

Analyst(s): David Smith


Digital disruption is susceptible to the confusion and hype that surrounds it. Here, we provide a top 10 list of the most common misconceptions that CIOs should look out for.

Table Of Contents


  • Myth 1: Disruption Is a Bad Thing
  • Myth 2: Disruption Is an Overused, Meaningless Buzzword
  • Myth 3: Any Change Is a Disruption
  • Myth 4: Disruption Is Only a Technology Issue
  • Myth 5: Disruption Is Only for the Digital Giants
  • Myth 6: Digital Disruption Happens Only in Consumer Markets
  • Myth 7: The Most Hyped Disruptions Are the Most Disruptive
  • Myth 8: Innovation, Transformation and Disruption Are All the Same
  • Myth 9: Disruption Is Someone Else’s Problem
  • Myth 10: We Do Not Have to Worry About Disruption; We Are Unassailable

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