Gartner Research

How Service Productization Supports Revenue and Speed to Market

Published: 29 October 2018

ID: G00373221

Analyst(s): Denise Rueb


Organizations want fast implementation, rapid ROI and a quick show of business outcomes for digital solutions built and deployed by service providers. Technology general managers should apply a closed-loop strategy for productizing digital services to increase speed to market and engagement wins.

Table Of Contents


  • Use a Closed-Loop Approach to Productize Digital Services
  • Implement a Formal Collaboration Process Between Functional Service Leads
  • Summary

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