Published: 31 October 2018
Summary
Customer demand for instantaneous interactions has propelled chatbots into digital business. Now, expectations of chatbot capabilities are growing. Technical professionals responsible for CX and CRM apps can use chatbots with design, integration and operational intelligence to meet expectations.
Included in Full Research
- Identify Targeted Use Cases and Interaction Flows
- Understand the Implementation Options
- Building From a Chatbot Framework
- Building From a Chatbot Vendor Solution
- Design Conversations That Lead to CRM Goals
- Build Intent Matching From Multiple Sources and Tune Continuously
- Deploy to Channels That Fit Your Demographic to Drive Adoption
- Don’t Create Another Analytic Data Silo
- Strengths
- Weaknesses
- Understanding Chatbot Architecture
- Chatbot Design, Implementation and Support Approach
- Safeguard Your CRM Chatbot Integrations and Data
- Additional CRM-Related Privacy and Security Concerns