Gartner Research

SaaS Not Required — Innovate Your Business With Subscription Models

Published: 16 January 2019

ID: G00378002

Analyst(s): John Santoro

Summary

A growing number of technology product managers are employing subscription models, even for on-premises deployment. Subscription models can drive a more innovative, disruptive customer experience; however, success requires a variety of elements to work together.

Table Of Contents

Introduction

Analysis

  • The Subscription Economy: Consumers
  • The Subscription Economy: Technology
  • Similar but Different
  • Impact and Position
  • Elements of Disruption
  • Disruptions and Fundamental Shifts

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